901 Fund partners with the Memphis Shelby Crime Commission for multiple NIL activations, ranging from appearances to social media post. Our first NIL activity with the Crime Commission was a celebrity appearance at Ridgeway Middle School. Alex Lomax, Kendric Davis, and DeAndre Williams discussed the importance of school and how it helped them excel in basketball.
901 Fund also sponsored a social media activation promoting a community forum hosted by the Memphis Shelby Crime Commission that was focused on discussing juvenile crime. We had the entire men's/women's basketball teams and 15 football players post a tweet promoting the community forum to increase awareness and attendance.
We are looking forward to doing more together in the future! If you would like to learn more about Memphis Shelby Crime Commission please visit https://memphiscrime.org/ .