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901 Fund was honored to partner with the National Civil Rights Museum to promote their new traveling exhibition, Solidarity Now! 1968 Poor People's Campaign, exhibiting through July 31, 2022.
The exhibit explores one of the most important grassroots movements of the civil rights era: the Poor People’s Campaign of 1968 and investigates the factors that made this movement a success: the ideas, the emotions, the people, and the place—Resurrection City. We collaborated with the National Civil Rights Museum leadership to create a campaign to increase awareness and attendance to the exhibit, involving a group of University of Memphis student-athletes touring the exhibit and a coordinated post on social media.
The National Civil Rights Museum was a tremendous partner for 901 Fund, and we are looking forward to partnering again in the future. The National Civil Rights Museum’s mission is to share the culture and lessons from the American Civil Rights Movement and explore how this significant era continues to shape equality and freedom globally. If you want to know more about the exhibit or buy tickets to the museum, please visit https://www.civilrightsmuseum.org/solidarity-now .